Red marks are costing you visibility; amber ones are polish.
Secure connection (HTTPS)
OK.
The site responds correctly
HTTP 200 response.
robots.txt allows shopping AIs
Blocked: GPTBot, ClaudeBot. Shopping AIs are not allowed in. It's like locking the door on millions of buyers.
With Rank Math or Yoast: SEO → Tools → File editor → robots.txt. Otherwise the file sits in the site root (FTP/cPanel). Remove the «User-agent: GPTBot / Disallow: /» blocks. Also check security plugins (Wordfence, iThemes) and, on Cloudflare, Security → Bots → «Block AI bots» off.
Headers don't block AI usage
No restrictions in headers.
Content visible without JavaScript
The real content is in the HTML: an AI can read it without executing anything. Perfect.
There is structured data (WebSite, Organization, BreadcrumbList) but NOT product data. Without it, the AI doesn't know what you sell or at what price: it will always skip you.
Install Rank Math (free) → Titles & Meta → Products → enable «Product schema»; or Yoast WooCommerce SEO. Check a product page on validator.schema.org: it must show Product with Offer, price and priceCurrency.
No readable prices detected. Without a clear price, a buying agent can't choose you: it's like a store with no price tags.
Rank Math or Yoast add Offer with price to the product schema automatically once enabled. Make sure the product has a regular price filled in (not just variations without a base price).
Missing (so far). It's a file that summarizes your store for AIs, 15 minutes with our free generator.
Save the generated content as llms.txt and upload it to the root (same folder as wp-config.php) via FTP or your host's file manager. Or use the «Website LLMs.txt» plugin, which generates and maintains it.
Missing. It's the emerging standard to tell agents what they can do on your site, 10 minutes with our free generator.
Upload agents.md to the root (next to wp-config.php) via FTP or file manager. Some hosts block .md: if it 404s, rename it agents.txt and add a redirect from /agents.md.
Sitemap found: AIs can discover your whole catalog.
No business identity declared. AIs hesitate to recommend stores they can't verify, like a shop with no sign.
In Rank Math: General settings → Schema → «Organization» with name, logo and contact. In Yoast: SEO → Search appearance → Organization. Or paste the plan's snippet in the head with a «header/footer code» plugin.
Clear title and description
OK.
Same 12 checks, same day, side by side. Add up to 5 competitors.
Up to 5 competitors, included in your report.
Real buyer prompts in AI chats. Each one is decided by one of our checks, fix the gate and the answer can be yours.
The robots from the main AIs and whether your site lets them through.